X games
CLIENT:
ESPN
SERVICES:
Roughhouse was brought in to the X Games to lead communications and production for all sponsor related activation needs. We were responsible for communicating with ESPN sales and operations teams to develop the onsite plan and responsibilities as well as with the clients regarding event protocols, sponsorship inventory, event load in and management.
Working with core X Games event development staff we were brought on to round out the team and provide operations and client service roles for all of X Games sponsor village.